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Another advantage of installing an SSL Certifcate is boosting your SEO strategy. Google and other search engines have made website security an important factor when determining page rankings.

Since they aim to provide users with a safe web browsing experience, Google Chrome and other web browsers display a “Not Secure” warning message on all non-SSL websites to alert visitors.

Having an SSL certificate gives you an advantage over competitors who do not have one, improving your site’s position on search engine results pages (SERPs).


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